In designing the Humpal Ranch logo, I began by exploring a wide range of options and iterations, drawing inspiration from the ranch’s history—from cattle brands to the previous logo—while modernizing its look. Each iteration was carefully refined to ensure a thoughtful progression toward the desired aesthetic. Once the style direction was established, I implemented color to enhance the visual identity. This methodical process resulted in a final logo that captures the unique character, values, and legacy of Humpal Ranch, creating a distinctive and meaningful brand emblem.