In crafting the logo for Humpal Ranch, I initiated the design process by generating a diverse array of options and iterations. This initial phase aimed to explore a range of styles, ensuring a comprehensive exploration of visual elements that resonated with the essence of Humpal Ranch...from the brands on the cattle, to the past logo, I wanted to incorporate all of it's history, while modernizing it as well. Each iteration underwent careful consideration, allowing for a thoughtful refinement process that gradually honed in on the desired aesthetic. Once the style direction was established, the next step involved the implementation of color to enhance the visual identity. This methodical approach ensured that the final logo encapsulated the unique characteristics and values of Humpal Ranch, resulting in a distinctive and meaningful brand emblem.